Mark Minelli is President and CEO of Minelli, Inc., one of the nation’s leading cultural brand consultancies. Minelli, Inc. has a unique approach to branding—believing deeply in the power of the social imperative and its essential relationship to brand strategy. As an extension of his personal beliefs, Mark’s company is strongly committed to working with the institutions and organizations that help shape and foster a better world for us all. Examples of recent clients include the Peabody Essex Museum, Boston’s Museum of Science, the Trustees of Reservations and the Massachusetts Cultural Council.
Mark is a frequent speaker on branding and has presented to audiences such as Harvard University, FleetBoston Financial Foundation, Massachusetts College of Art, Boston University, Bezalel Academy of Art and Design in Jerusalem, Council for the Advancement of Secondary Education, American Association of Art Museums, American Marketing Association and National Performing Arts Organization.
An active participant in Boston’s cultural landscape, Mark sits on the Board of Overseers at the Institute of Contemporary Art and is chair of their Marketing and Identity Committee. Mark is a magna cum laude graduate of the College of Design, Architecture, Art and Planning at the University of Cincinnati.
As President of Minelli, Inc., Mark brings over 20 years of experience and knowledge to every client engagement. He continually oversees and participates in strategic development and creative strategy.